From the Blog
Insights on production,
storytelling and brand.
2026-06-30 · 8 min read
Corporate Photography vs Event Photography: Picking the Right Coverage
Both put people in front of a lens, but a headshot session and a live conference call for completely different skills, pacing, and equipment. Here's how to know which one your brief actually needs - and when you need both.
2026-06-18 · 9 min read
Talking Head Interviews: How to Get a Confident, Broadcast-Ready Result
Interview filming looks simple - one person, one chair, one camera - but the lighting, framing, and direction make the difference between a stiff corporate clip and a genuinely compelling talking head. Here's what we set up before we ever hit record.
2026-05-27 · 9 min read
Promotional Video vs Corporate Video: Which One Does Your Brief Need?
The two get used interchangeably, but they solve different problems - one sells a product or moment, the other builds long-term trust in your organisation. Knowing which one you actually need changes the brief, the budget, and the creative approach.
2026-04-30 · 8 min read
Adding Drone Footage to Your Shoot: What to Know Before You Brief It
Aerial footage can transform a property, tourism, or industrial project - but it also comes with airspace permissions, weather windows, and safety planning that ground shoots don't need. Here's how we plan a drone shoot day so it doesn't derail the rest of production.
2026-03-11 · 8 min read
Planning a Product Shoot: The Brief Details That Save You a Reshoot
Product video and photography live or die on details most briefs leave out - surface reflections, colour accuracy, prop styling, and how many angles you'll actually need for your platforms. Here's the checklist we send clients before every product shoot.
2026-02-19 · 6 min read
Behind the Scenes: What a Full Production Day Actually Looks Like
Clients see the finished film - the crew, the calls, and the hours of setup before a single frame is captured usually stay invisible. Here's a look at what actually happens on a Visio shoot day, from call time to wrap.
2026-01-22 · 8 min read
Why Same-Day Edits Are Worth Budgeting For at Your Next Conference
A highlight reel screened before your guests have even left the venue does something a week-later edit never can - it turns the audience into your distribution channel while the event is still the thing people are talking about.
2024-11-03 · 10 min read
The ROI of Video Marketing for South African Brands
Video drives higher engagement, better retention, and stronger conversion than any other content format - and the data for South African audiences backs this up. Here's what the numbers say, and how to structure a video investment that pays off.
2024-08-20 · 9 min read
Planning Your Event Video Production: A Checklist for Corporate Teams
Event video is time-pressured, one-shot production - there are no second takes on a live keynote or award presentation. This checklist walks you through what to plan, what to brief, and what questions to ask your video team before the day.
2024-05-08 · 8 min read
Why Your Team's Headshots Are a Business Asset, Not a Formality
A mismatched set of team headshots - some professional, some selfies, some years out of date - quietly undermines your brand's credibility. Here's why a consistent headshot day is one of the smartest investments a growing company can make.
2024-02-12 · 9 min read
How to Brief a Video Production Company (and Get the Best Result)
The quality of a video project is shaped as much by the brief as by the production. Here's what to include in your brief - and the questions your production company should be asking you - to ensure you get exactly what you need.
2023-10-05 · 4 min read
For Such a Time as This - Live Premiere
We held a live premiere for our short film For Such a Time as This, and the response was extraordinary. Here's a look at the film, the evening, and what the project meant to everyone involved.
2023-08-14 · 5 min read
The Art of Survival Now on Showmax
Our independent documentary The Art of Survival is now streaming on Showmax. We share what it took to bring this story to one of South Africa's biggest platforms - from the first shoot day to broadcast delivery.
2023-04-22 · 6 min read
Video Production vs Filmmaking: What's the Difference?
People use the terms interchangeably, but there are real differences in approach, budget, timeline, and creative intent. Understanding them helps you brief your production company more effectively - and get better results.
2022-07-18 · 7 min read
We Are Living Through a Divisive Time
South Africa is a country of extraordinary complexity and contradiction. As filmmakers and photographers, we think about our responsibility to the stories we tell - and why now more than ever, authentic storytelling matters.